LUISS BUSINESS SCHOOL
Villa Blanc
Via Nomentana, 216
00162, Roma
T: 068522 2289
Corporate Event: Management, PR and Communication – Major del Master in Marketing Management
The Master with a major in Corporate Event: Management, PR and Communication is organized in partnership with Apload and Officine Farneto in collaboration with Young & Rubicam. The course provides participants with the necessary skills to understand and manage the dynamics and the importance of the vast variety of communication instruments: public relations, advertising and events. The program offers general management education combined with the development of specific technical and managerial skills to create professionals that can manage the ever-changing communication world and plan, execute and monitor integrated communication campaigns.
The course is held in Italian